By using pre-approved templates to lock-in certain design elements, including your logo, product descriptions, legal warnings, and specific offers, you can protect your brand and enforce corporate guidelines while still giving your partners the freedom to “personalize” assets for their audience.
Leveraging the same creative components across all your channel partner teams and tiers—direct, indirect, and vertical—allows you to set the tone and control the message while ensuring a consistent look and feel across all vehicles and platforms.
Channel partner programs are typically composed of multiple tiers, each receiving different levels of access, funding, and support. OnFulfillment makes it easy for you to organize and manage these various layers, applying unique sets of rules and restrictions to control who has access to which resources.
Through the software portal, you can create siloed sites for every partner tier and apply global permission levels for each. Unique login IDs, assigned by account, determine which product catalog and support materials the partner can access based on their qualification level. Individuals within each account can be selectively assigned special privileges based on username or job title, giving them access to additional resources.
OnFulfillment’s team of dedicated customer service representatives are available to help with initial site setup, as well as ongoing support, maintenance, and expertise.
The OnFulfillment software portal lets you easily collaborate with your channel partners to conduct co-branded lead generation and other direct marketing campaigns.
You simply upload integrated campaign resources developed by your internal channel marketing team and designed to be shared among multiple sales groups. Your partners can download this pre-approved content directly from the portal, customize it with their own logo, and—using OnFulfillment’s variable data printing (VDP) technology—run campaigns targeting their own customers or prospects. These assets can be combined with other sanctioned materials available in your library to create a truly one-of-a-kind program.
In most cases, your partners will have their own internal marketing portal and almost certainly running on a different platform. Our dedicated team of developers and dev ops professionals ensures you’ll be able to integrate the OnFulfillment software portal with your partner’s portal via SSO or other technology, allowing both platforms to interact seamlessly.
The OnFulfillment software supports the industry’s leading CRM platforms, including Salesforce, SAP, Microsoft Azure, and others. That level of support extends to leading fulfillment, shipping, and online retail solutions such as FedEx, Google Analytics, UPS, DHL, and more.
If the necessary platform support isn’t available out of the box, OnFulfillment offers customized software development services for creating new solutions that address your channel partner’s need.
In addition to campaign collaboration, lead generation, and asset customization, the portal can also be used to develop programs that recognize and reward your channel partners for achieving their sales goals, as well as add, delete, promote, or demote partners as needed.
The ability to control who has access to the site—as well as to monitor their usage—also provides a wealth of detailed metrics that measure overall engagement and participation, allowing you to assess the effectiveness of your partners’ marketing efforts over time and reward overachievers.
OnFulfillment can help you support partner event activities conducted on your behalf. Through the portal, you can give your partners selective or temporary access to event materials including signage, booth decorations, branded merchandise, and collateral for use at their conference, seminar, or trade show. If budget allows, your partners can also create co-branded printed or promotional materials featuring both companies’ logos to use as giveaways at the event.
Through the software portal, you can coordinate material production, shipping to and from the event venue, and inspection and cleaning of items upon their return items. Everything is scheduled and managed via a master calendar, allowing both you and your partner to monitor status and see where everything is at any given moment.
As a global company, OnFulfillment provides a consistent level of support around the world, including North America, EMEA, Asia, and LATAM.
OnFulfillment offers marketing fulfillment solutions for printing, shipping, event support, warehousing, asset management, branded swag, redemption programs, and more.
Our software portal enables HR executives and hiring managers to engage directly with their teams and employees, anywhere in the world.
OnFulfillment customizable training solutions are designed for both virtual and in-person classrooms.
