OnFulfillment Blog | Print Fulfillment (2)

Even in today’s online world, marketing collateral management—the production, storage and distribution of printed materials that promote a company’s products and services—is still a critical discipline. While these materials can take many forms—data sheets, brochures, white papers, technical documentation, educational tools and many more—how you manage them must be consistent, organized and logical to ensure they convey the right message about your organization.

“Fulfillment” is a funny word. When you hear it, you might picture something soothing that relates to personal fulfillment – anything that brings you closer to complete happiness. (Can we get an “Om…..”?)

But “order fulfillment” is a whole other story. In commerce, it describes a company, department or service that processes orders for products and delivers them.

If you’re the one placing an order, and the company providing this service gets it right, you get what you ordered when you expect it, and it’s in pristine shape.

Some might say that’s also a kind of “complete happiness.” For sure, if you don’t get what you’ve ordered, or get it too late, or it’s damaged, it’s often a complete nightmare. 

On the surface, shipping and fulfillment may seem like a pretty straightforward process. You package your product, stick a label on it and then send it off to your customers or employees. In reality, this critical component of the supply chain can become incredibly challenging and costly. Fortunately, there is a solution and it’s much easier and more affordable than you may think.

In-person holiday parties have been cancelled this year. And so you may be wondering, “How can I create connection with my team, make everyone feel appreciated, and create some fun without a ‘real’ holiday party?”