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OnFulfillment Blog | Marketing Fulfillment (7)

What is Conscious Consumerism, and Why is it So Popular?

In a recent blog post, we reported that several trends are currently influencing how businesses are spending their budgets, driven largely by the combined goals of cost efficiency and social consciousness.

Topics: Promotional Swag Corporate Gifting Marketing Fulfillment

Is Your Marketing Portal Secure?

If your business is like most, you probably have a marketing portal—a system that allows you to store, manage, organize, share and track massive amounts of sensitive company data and content.  This could include everything from documentation and collateral to videos, photos, logos, proprietary software, and other tangible assets that internal teams as well as external partners can access, download and distribute.  Since partners are sometimes required to purchase materials, the system also processes and stores credit card information.

That’s a lot of sensitive information.  And it begs the question: just how secure is your marketing portal?

Topics: Company Store Custom Developments & Integrations Marketing Fulfillment

Need to Optimize Your Marketing Budget? Time to Outsource

It’s a new year. Time to start preparing for the various events, conferences and tradeshows on your marketing calendar—not to mention all your other projects and priorities.

Unfortunately, adding headcount right now is difficult if not impossible. Current economic conditions are forcing businesses to tighten their belts. Even if you could find and hire the right talent, building a full-time team to handle spikes in activity surrounding individual events doesn’t make financial sense.

Topics: Event Marketing Materials Company Store Marketing Fulfillment

How to Solve Your Shipping and Fulfillment Challenges

Shipping and fulfillment. Sounds straightforward. Package the product, apply a label, and send it off. Simple, right?

As a marketing, training or human resources professional who’s been asked to perform this task dozens of times, you know better. This seemingly simple process—arguably the most critical component of the supply chain—can actually be quite challenging and costly, especially when scores, if not hundreds, of recipients are involved. 

Fortunately, there are businesses that specialize in shipping and fulfillment. They’ve reduced the process to an efficient and practical science. Best of all, hiring these experts to assist with your shipping and fulfillment needs is much easier and more affordable than you might think. 

Topics: Global Fulfillment Marketing Asset Management Marketing Fulfillment