Digital Asset Management, Print on Demand, Global Fulfillment | OnFulfillment Blog

OnFulfillment Blog | Marketing Asset Management (10)

Do You Get Shipping Intelligence with Your Marketing Portal?

As a marketer, you may feel like you’re at the mercy of the major freight delivery companies. And yet, while you can’t negotiate their pricing, you can indeed have some control over how your materials get shipped.

When it comes to online shopping, the more options you’re given about shipping, the more cost-effective your decisions will be.

Topics: Event Marketing Materials Courseware Global Fulfillment Marketing Asset Management Kit Assembly

What Do Mary Poppins and a Marketing Portal Have in Common?

Imagine you’ve searched for months to find the perfect nanny for your active kids. In walks a modern-day Mary Poppins, with a decade of experience, glowing recommendations, and the sweetest of personalities. Even your kids take a shine to her.

Would you hire her on the spot, no questions asked? Hardly. There are important questions every parent asks someone they’re considering leaving in charge of their precious offspring.

You’d grill her, we daresay, to make sure she’s 100% trustworthy and responsible.

Investing in a marketing portal isn’t the same as hiring a nanny, granted. But it’s a major commitment of time and resources. Once you’ve chosen a portal provider, you don’t want to find out after the fact that the company looked great on paper but turned out to be a disaster.

Topics: Direct Mail Global Fulfillment Marketing Asset Management

Settle Down. You Don’t Need to Eat the Whole MarTech Pie at Once.

If you’ve any doubt that the marketing technology (or 'martech') industry is growing hand-over-fist, all you need to do is take a peek at Scott Brinker’s 2015 marketing technology landscape supergraphic. Scott’s the Co-Founder and CTO of ion interactive, and he writes the Chief Marketing Technologist blog. He started this supergraphic in 2011, and with just one look you’ll grasp the size and complexity of martech vendors. There were about 100 companies in that first infographic he created, and since then, the landscape has exploded.

Topics: Marketing Asset Management

Fun With Training Vouchers - CEdMA Spring 2015

Thanks for having us at the Spring 2015 CEdMA Conference.  Below is the slide deck presented during the conference.

INTRODUCTION:

Training Voucher Programs enable Education Services teams to:   

  • Drive additional training revenue
  • Increase access to training
  • Increase certification rates
  • Include training in sales incentive programs
Topics: Marketing Asset Management

How to Tell If Your Courseware Management Program Is Serving You Well

If the education services your company offers is growing, and you’re adding more training courses in more locations and perhaps even in different languages, you need a system to manage this content for you.

Topics: Print On Demand Courseware Global Fulfillment Print Fulfillment Marketing Asset Management