OnFulfillment Blog | Global Fulfillment (4)

In the first installment of this “product fulfillment vs. marketing fulfillment” blog series, we described the differences between these two approaches and discussed why one might be superior to the other under certain circumstances.

For the next several weeks, we will dive deeper into this topic and explore how product fulfillment compares to marketing fulfillment with respect to specific activities such as storage, pick-and-pack operations, support and flexibility, and software and reporting. In this installment, we will focus on receiving.

Frequently during meetings with prospective clients, we find customers comparing us to larger product fulfillment vendors such as Amazon as they attempt to understand exactly what we offer.

This leads to a longer discussion about product fulfillment vs. marketing fulfillment, what these two disciplines have in common, and more importantly, how they are different. Invariably, the conversation zeroes in on order processing fees, receiving costs, freight tables and shipping materials—and why those costs are so different depending on the vendor.

In-person events are making a huge comeback. Whether it’s pent-up demand following the COVID-19 lockdown or simply an effort by companies to leverage every possible opportunity to find and engage with prospects and customers, we’ve seen a significant uptick in requests for event assistance.

Obvious observation of the day: today’s corporate world is dramatically different than it was just two or three years ago.

Thanks primarily to the COVID-19 pandemic, 16% of companies worldwide are now 100% remote. And even though 44% of global companies don’t or can’t allow remote work, 85% of managers assume that hybrid teams composed of both on-site and remote workers will become the new norm.