Digital Asset Management, Print on Demand, Global Fulfillment | OnFulfillment Blog

OnFulfillment Blog | Global Fulfillment (10)

Does Your Marketing Portal Offer Enough "Print Intelligence"?

Organizing, storing and having access to all of your digital marketing assets in one place is clearly the primary objective when you’re shopping for a marketing portal. But there are additional benefits, particularly when this portal includes global web-to-print capabilities.

One of these added benefits is inventory management. Now, you might think this is a dry-as-toast concept. But we’re not talking about merely getting an alert when “Sales Flyer #16” is running low, triggering a re-order at the printer’s.

Topics: Print On Demand Global Fulfillment Marketing Asset Management Kit Assembly

Is Your Global Print-On-Demand Provider As Good As It Gets?

If your company has a global presence and you have offices worldwide, you’ll want to work with one provider to deliver all of your Print On Demand (POD) services. Having one print partner means your materials originate from a central source (an online, web-based ordering system) and that quality and production of these materials is consistent and of high quality.

As critical as document management and centralized printing is, don’t overlook the importance of your global requirements where POD materials are concerned.

Topics: Print On Demand Global Fulfillment

Do You Get Shipping Intelligence with Your Marketing Portal?

As a marketer, you may feel like you’re at the mercy of the major freight delivery companies. And yet, while you can’t negotiate their pricing, you can indeed have some control over how your materials get shipped.

When it comes to online shopping, the more options you’re given about shipping, the more cost-effective your decisions will be.

Topics: Event Marketing Materials Courseware Global Fulfillment Marketing Asset Management Kit Assembly

Fun & Funky Printing Terms

“Do you want to print your brochure in 4 color?”  “No, I want to use all the colors.”

This exchange between a print expert and a tech company CEO took place a few years ago. It points out that what may be a common term for a printer isn’t necessarily common to a customer.

Topics: Commercial Print Global Fulfillment

What Do Mary Poppins and a Marketing Portal Have in Common?

Imagine you’ve searched for months to find the perfect nanny for your active kids. In walks a modern-day Mary Poppins, with a decade of experience, glowing recommendations, and the sweetest of personalities. Even your kids take a shine to her.

Would you hire her on the spot, no questions asked? Hardly. There are important questions every parent asks someone they’re considering leaving in charge of their precious offspring.

You’d grill her, we daresay, to make sure she’s 100% trustworthy and responsible.

Investing in a marketing portal isn’t the same as hiring a nanny, granted. But it’s a major commitment of time and resources. Once you’ve chosen a portal provider, you don’t want to find out after the fact that the company looked great on paper but turned out to be a disaster.

Topics: Direct Mail Global Fulfillment Marketing Asset Management