There are lots of organizations for professionals who are training executives, but did you know there’s one that caters strictly to those in the tech industry?
Steve Friar, on Fri, Apr 24, 2015 @ 10:00 AM
There are lots of organizations for professionals who are training executives, but did you know there’s one that caters strictly to those in the tech industry?
Steve Friar, on Wed, Mar 18, 2015 @ 01:57 PM
Have you noticed that people who shout, “Print’s not dead!” tend to be printers or those who make their living off of print? It’s not a coincidence. Fighting for your livelihood is practical. And noble.
Steve Friar, on Mon, Mar 02, 2015 @ 10:00 AM
More and more companies have turned to marketing technologies to help manage their marketing activities, from lead management all the way through delivery of printed marketing materials.
Central to this type of technology is your digital asset repository. Most likely, this means you have a marketing portal to house your firm’s digital assets. This helps you manage, track, update and share things like corporate logos, marketing copy, photos, courseware, and product information.
Jennifer Melwani, on Tue, Sep 09, 2014 @ 03:27 PM
The time may come when all of the corporate assets you want to upload to your marketing portal are digital, not tangible.
Steve Friar, on Wed, Apr 30, 2014 @ 01:56 PM
You may be a bona fide marketing professional, but if your job includes getting your company’s trade show materials printed, or you’ve been tapped to find a resource for a variable data postcard campaign, guess what? You’re a print buyer. Congrats!
