Digital Asset Management, Print on Demand, Global Fulfillment | OnFulfillment Blog
Steve Friar

Steve Friar

Steve is President and founder of OnFulfillment.

Recent Posts by Steve Friar:

How to Find the Right Corporate Promotional Product Vendor

A large part of OnFulfillment’s business is producing corporate-branded promotional products for our customers. Whether these products are high-volume, cost-effective merchandise used as event giveaways or high-end brand name items given as gifts to customers or employees, corporate branded materials play a key role in establishing a business’s identity and reputation.

But wanting branded corporate merchandise is one thing. Knowing where to get it is another. There are scores of vendors out there who claim they can handle all your material needs. The truth is they often provide access to only a small part of the potential market—say the low-end, high-volume portion—requiring you to go elsewhere for brand-name items. And as anyone knows, managing multiple vendors adds complexity to any project.

A successful branded merchandise strategy means understanding what you’re looking for today—and what you might need in the future—and then finding a vendor that can satisfy all those needs. This blog will help define the various benefits of corporate branded materials and provide a roadmap for finding just the right provider.

Topics: Event Marketing Materials Promotional Swag Corporate Gifting Marketing Fulfillment

Which Gifting Program Is Right for Your Business?

Gifting programs are among the most popular services OnFulfillment offers. Our clients find they are extremely useful for recognizing, rewarding, and welcoming new and existing customers, partners and employees.

These programs can take many forms, including gift cards, coupon codes, discount codes, redemption codes, rewards points, and first-time user gifts. While these are all different mechanisms used for providing discounts or incentives to recipients, many people assume they are all basically the same and are unsure which programs are best for their specific goals.

Topics: Company Store Rewards Program Corporate Gifting

Educate, Inform, Equip: OnFulfillment’s New Resources Web Page

When we meet potential new customers for the first time, the initial discussion is invariably dedicated to information gathering. They heard about us, requested a meeting, and want to know what we do, how we do it, and—ultimately—how we can help them solve a pressing or immediate business problem.

We wouldn’t have it any other way. We love sharing our expertise with prospects and customers alike. We enjoy meeting new people and hearing about the challenges they are facing with respect to their marketing fulfillment or event management obligations. And most of all, we welcome the opportunity to present them with solutions that help them achieve their goals.

That’s why we’ll never turn down a serious request. But we also know that not every prospective customer is enthusiastic about filling out a form and scheduling a blind meeting. We’ve often wondered if there wasn’t a better way to help prospects get up to speed about what we do so they can educate themselves prior to an initial consultation. A way for them to learn about our software, our services, and our innovative approach so they can arm themselves with information and come prepared with pertinent and relevant questions. Or perhaps a way to determine whether OnFulfillment is even a good fit for their needs before they submit a meeting request.

Topics: Promotional Swag Customer Success Company Store

OnFulfillment Gives Back: Yesenia Montiel Helps Stray Dogs in Mexico Through UnPerroalavez Charity

When Yesenia Montiel and her husband relocated from California to Mexico in 2022 to be closer to her aging in-laws, she couldn’t believe what she saw.

“I was shocked at how many stray dogs there were,” says Yesenia, a Strategic Account Manager at OnFulfillment for the past six years. “Too many.”

It didn’t take long for this situation to land on their doorstep. Within a week of arriving at their new home slightly north of Veracruz, Yesenia and her husband were awakened by a dog crying outside their door. “I got up and saw the dog, who was shivering,” she recalls. “She had very little hair, which it turns out was caused by scabies, so she was very sick.” To make matters worse, someone had poured burnt motor oil on the animal, believing it would help with the scabies.

“I started crying,” says Yesenia. “We knew we had to do something, so we brought her into the garage, called a vet, and got her into treatment right away. After about three weeks, she was in pretty good shape—we were astonished at how quickly she recovered with the appropriate treatment.”

Topics: Global Fulfillment Employee Engagement

Enhancing User Experience and Security with Customer Identity and Access Management (CIAM)

In today’s digital age, where business is increasingly conducted online and virtual exchanges are the primary method of personal interaction, ensuring a seamless and, more importantly, secure user experience is absolutely critical.

One of the key obstacles to achieving this goal lies in the ability to effectively manage user identities and access. While user-friendly and convenient single sign-on (SSO) technology is typically used in these cases, it can pose a security risk if it's not well-managed or properly deployed. A better solution is required.

Enter Customer Identity and Access Management (CIAM), a solution that is revolutionizing the way organizations handle these authentication and authorization processes. Not only does CIAM enhance the capabilities of existing SSO solutions, it also enhances both user convenience and security, providing a level of comfort that businesses are looking for.

Topics: Global Fulfillment Marketing Asset Management Company Store Custom Developments & Integrations